posted on October 9, 2001 01:23:26 PM new
What is the conventional wisdom regarding the length of auctions and ending days. I have been using a ten day auction and ending it on Monday night. Ten days for greater exposure and Monday night because it just works out better for my weekly schedule. I usually sell about 95% of my listings. I once heard that Monday was not a good day to end an auction. Any thoughts?
posted on October 9, 2001 02:51:02 PM new
Conventional wisdom is all over the board on this, and judging the best auction times is an imperfect science, so take this with the grain of salt with which it's intended.
We've used polls, interviews with auction sites and empirical observation to make up the calendar. Both eBay and Yahoo auctions
have told us that traffic is heaviest to their sites on weekend evenings,
and Yahoo! gave us this hourly traffic chart (over a year old now) http://www.auctionbytes.com/Write_For_Us/Privacy/Yahoo_chart/yahoobids.gif.
We've also asked this questions in polls twice now, once in December of 1999
and a second time in February of this year. Here are the results from each poll with over 1000 respondents:
I like to run 10 day auctions starting on Thursday and ending on Sunday....I also like to overlap auctions starting Sunday to Sunday. that way I save a little money on the listing fee, and get some traffic from my auctions which have started on Thursday. But again...everyone has their own system.
posted on October 9, 2001 06:45:23 PM new
Thanks glasperson and vidpro2,
I knew it is somewhere between science and voodoo. Each week I try to devine the answer and end up going with what seems the a balance between convenience and market theory. In the end, the quality of the product is what determines the rusults.
