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 Richer101
 
posted on April 2, 2004 07:04:17 AM new
Fluffy,

Have been reading your responses here on Vendio. You are always so helpful to people and I must say very well grounded! Love your commentary. I have a question for you, I bid on some of your stuff last night and I noticed your pages were very nice. Did you do them in Vendio's software or Front Page?
Thanks, new to ebay and wanted to spruce up
my listings in the future.

 
 fluffythewondercat
 
posted on April 2, 2004 07:27:08 AM new
Actually, I use a very sophisticated and expensive piece of proprietary Mac software.

It's called HTML.

I know a couple dozen HTML tags and that serves for everything I need to do.

( An HTML tag looks like this: <h1>Your title goes here</h1> )

I think you must be kidding about the look and feel of my auctions -- they're as bare bones as can be -- but thank you kindly.

Feel free to scarf the HTML for your auctions as long as you don't use my actual text.

I have been reading an utterly fascinating book the last couple of days: Why We Buy, the Science of Shopping by Paco Underhill. Way too much to go into here, but sellers would be well-served to check out the chapter on aging baby-boomers if they sell the sort of items boomers would buy. I learned a lot. For instance, because of age-related changes in the eye, the best sign colors to use with boomers are white, black and red.

Text need to be bigger than most companies make it on their products (or many sellers make it in their auctions). And I've seen way too many "professionally designed" (yeah, by 21 year olds!) auction templates that make the reader search for the tiny, low-contrast text.


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Dennis: Come see the violence inherent in the system. Help, help, I'm being repressed.
 
 fenix03
 
posted on April 2, 2004 10:03:18 AM new
LOL on thhe text issues on the templates. I was looking thru one where the links are very nearly invisable - light blue text links on a blue background. My favorites though are people that use red and black together. It makes me wonder if all of these web design and graphics schools teach teach anything about color combination in conjunction to the large percentage of men that are color blind.
~~~ • ~~~ • ~~~ • ~~~ • ~~~
If it's really "common" sense, why do so few people actually have it?
 
 rarriffle
 
posted on April 2, 2004 11:51:04 AM new
fluffy, thanks for the post on eye changes. the type size is definitely a problem for me. many of the auctions, the type is so small that i just give up and go on to the next one.

a seller can't blame bidders for not reading the TOS is it is too small to make out clearly.

 
 fluffythewondercat
 
posted on April 2, 2004 12:14:46 PM new
fenix: Colorblindness...good point. I hadn't even thought of that. Turns out 1 out of 12 men are colorblind to some degree, but only 1 out of 200 women.

Check this out:

http://webexhibits.org/causesofcolor/2.html

--
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Dennis: Come see the violence inherent in the system. Help, help, I'm being repressed.


[ edited by fluffythewondercat on Apr 2, 2004 12:15 PM ]
 
 fluffythewondercat
 
posted on April 2, 2004 12:23:33 PM new
rarriffle: Yep, I'm a boomer, you're a boomer, everyone wants to be a boomer too.

Or not.

Underhill also makes the point that boomers are technocrats; i.e. we are comfortable with technology, expect it and even demand it. We want information before we buy.

So a package needs to have lots of product detail if we are to consider buying it, yet the typeface needs to be big enough to accommodate boomer eyesight. This is the sort of problem that drives package designers around the bend.

You, I and all the other sellers may sell more product to boomers if we include more information in our auctions, and use the biggest typefaces practicable. The only drawback I can see is that if you make the type too big, the bidder ends up scrolling down six times and forgets what she read at the top.

--


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Dennis: Come see the violence inherent in the system. Help, help, I'm being repressed.
 
 pandorasbox
 
posted on April 2, 2004 08:15:46 PM new
CAN EVERYONE HERE SPEAK UP...I CAN'T HEAR YOU!



"I won't be wronged, I won't be insulted, and I won't be laid a hand on. I don't do these things to other people and I require the same from them."- John Wayne/The Shootist"(from the novel by Glendon Swarthout)
 
 stonecold613
 
posted on April 2, 2004 09:55:10 PM new
WHAT?

 
 mcjane
 
posted on April 2, 2004 11:10:25 PM new
SHE SAID>>>>>>>>>

WHITE BLACK & RED


 
 neroter12
 
posted on April 2, 2004 11:14:07 PM new
I also read today that the flower power stuff is coming back in and catching on with teenagers!! (I didnt like that stuff the 1st time around...lol). Fluffy that sounds like a good read, that book. I think I will see if I can get the library here to order it. There must be so much psychology behind why/what we buy.

 
 Libra63
 
posted on April 3, 2004 12:03:17 AM new
I just sold a bunch of Flower Power Jewelry from the 60's. It's all the rage. Remember those Suitcases. Orange with bright red flowers, Green with blue flowers, Blue with Green flowers. That's all comming back also. That was a bright time of your lives where everyone was smoking pot (not me) and feeling good....(I think they called them Baby Boomers)

 
 
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