BRIAN TRACY
HOW YOU CAN START, BUILD, MANAGE, OR TURNAROUND ANY BUSINESS
In this Powerful program you will receive in this attractive binder eight cassettes with 123 page manual. This Powerful practical “Mini-MBA” will show you how to build a successful business, starting today! New
Everything you need to succeed in business is covered in this Powerful program. If you had to pay someone to start your business it would cost thousands of dollars and you wouldn’t receive what is in this program. Learn from the MASTER!
Included as a BONUS - Brian Tracy’s book - The Way To Wealth
WHAT ARE YOU WAITING FOR?
SESSION 1
Back to Basics for Profit Improvement
What you must know to succeed: the age of entrepreneur, intrapreneurship; 12 basics you must know; 7 personal qualities that assure success; common characteristics of 83 self-made millionaires; 5 key abilities of effective executives; 8 ways to advance your career in any company; 15 major reasons for business failure; 10 reasons why businesses succeed; setting your goals - 8 questions you must answer, to start, build or turnaround any business.
SESSION 2
Marketing Strategy - The Key to Success
The purpose of a business; what is marketing? 14 ways to find a new product or service; 10 methods of fast, cheap market research; 8 steps to test a new product; 14 questions you may ask before you begin marketing anything - What do you sell? What need does it satisfy? What is your area of excellence? What are the obstacles to sales success? And many more; market opportunity gaps - 5 places to look; 4 fundamentals of any marketing plan; 5 techniques for creative market development.
SESSION 3
Making Your Advertising Pay Off
Positioning your company - name, literature. Logo, location; 8 advertising media for best results and how to use each; 4 ways to set advertising budgets; 6 pointers on direct mail campaigns; 7 keys to radio advertising that sells; 3 points on using flyers and mail drops; how to get free publicity; promotion by multi-level marketing; putting your campaign together.
SESSION 4
How to Sell - More. Better, Cheaper, Faster
What is to be sold, to whom, by whom and how, 5 cardinal rules for selling anything; 7 characteristics of top salespeople; 4 step formula for power sales; 5 questions you must answer in a sales presentation; 3 points on getting attention; 5 things the prospects needs to know; 10 tips to closing on telephone appointments; setting the stage; 5 ideas for more effective sales presentations; 5 tips for better listening; 7 points on price objection; 12 closing techniques for increased sales; how to sell on referrals; recommended reading list for sales excellence.
SESSION 5
Corporate Strategy - The Foundation of Business Success
Nine key questions for strategy formulation; “the driving force” - what is yours? 8 lessons from America’s best run companies - what are they doing right; 5 rules for fast growth; 6 success principles for business management; 5 key ideas foe business building; 6 steps to developing your “mission statement”; 5 critical issues you must address in building your company.
SESSION 6
Financial Planning for Solid Growth
How to develop a business plan - your blueprint for financial success; 4 sections, 7 variables, 8 areas to consider; how to set up a budget - 9 critical things you must know; cash-flow projections - your banker’s first question; break-even analysis - getting into the black; fixed versus variable costs and profit contribution margins - 4 numbers to know; vital financial ratios to tell you how you’re doing - return-on-investment, net worth, working capital, quick asset ratio, profit margins, gross and net; 2 ways to boost profits NOW; how to borrow from your bank - 7 requirements; 10 steps to take immediately when things go wrong; the turnaround technique.
SESSION 7
The Challenge of Leadership
Four challenges in today’s managerial environment; 7 basic facts of corporate life; 6 characteristics of outstanding leaders; management-by-motivation - getting people up to peak performance; 8 ways to building a winning team; goal-centered management; 8 ways to stimulate creativity in yourself and others; 3 management styles - which is best for you? Brainstorming - 8 ways to make it work; 12 ways to increase productivity, cut cost, boost profits; 10 motivators versus 10 demotivators -
Do you know which you’re using?; the true psychology of leadership
SESSION 8
Achieving Personal Excellence
Seven characteristics of a peak performer - how to develop them; 7 requirements for personal success in business; 7 qualities of leadership most in demand; effective listening skills; your 5 key goals - how to set them, how to achieve them; 9 ways to sharpen your mental skills - better problem-solving and decision making; 3 steps to implementing your personal action plans; effective time management - how to analyze, set priorities and concentrate single-mindedly on your highest value task; 35 time saving ideas; your springboard to excellence - 7 final points on personal growth and development, recommended reading list for ongoing education.
BRIAN TRACY - THE WAY TO WEALTH PART 1
THE JOURNEY BEGAINS
SUCCESS STRATEGIES OF THE WEALTHY ENTREPRENEUR
This 250 page book is armed with these ideas, concepts business tools, you can move into the fast lane on your own Way to Wealth!
Brian will teach you how to:
* Select the right product or service
* Get a leg up on the competition
* Close more sales than ever before
* Determine accurate costs and set appropriate prices
* Eliminate unnecessary costs and expenses
* Start and build your business using Brian’s “21” Keys
* Test your market quickly and inexpensively
* Advertise and attract more prospects
* Get the money to grow your business
* Increase profits on every sale
* Develop and implement a powerful sales program
* And much, much more
More people will become millionaires through entrepreneurship in the next few years than in the past 200 years combined. And you can be one of them
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Thank You and Good Luck!!!
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Items listed are New or in Like New Condition. Most of my item I purchased New and played once. Thank you for your interest!