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Item is the 1989 Plymouth Horizon America/Plymouth Reliant America new vehicle brochure. This was the automaker's attempt to wring a few more sales out of what what by 1989 two aging vehicles in a product portfolio badly in need of new blood.
By wrapping these two vehicles in the American Flag so to speak, Chyrsler was trying to move the iron by pushing value and a low price.
The condition of the oversized 11-page brochure is very good.
Form No. 81-005-9014 9/88 | 
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