Item is the 2001 Daewoo full-line press kit CD. For those who may not remember, Daewoo was a Korean automobile manufacturer who launched three vehicles for sale in the United States in the late 1990s -- the subcompact Lanos hatchback, the compact Nubria sedan and wagon and the midsize Leganza sedan. The 2001 model year was the last one before trouble began -- the core manufacturing assets would be sold to a newly-organized subsidiary of General Motors (GM-DAT) of Korea, Daewoo Motor America -- the automaker's US sales, service and marketing arm -- would go bankrupt and their US dealers would be stuck with new cars they couldn't sell, warranty claims they couldn't submit and vehicles they couldn't fix because of the unavailability of parts.
The CD contains product information for each model in Adobe PDF file format. Photography is high-resolution at 300 dpi in TIFF file format.
From the press kit:
Daewoo Motor America FACTS-AT-A-GLANCE
“CONFIDENCE”
DRIVE WITH CONFIDENCE
Daewoo's three-vehicle line-up for model year 2001 offers world-class performance, customer care, safety and styling at affordable prices:
LEGANZA, a powerful, elegant, top-of-the-line mid-size luxury, sedan selling from $13,999 to $18,999 fully equipped.
NUBIRA, a roomy, stylish and economical for 2001, retailing for $11,399 to $14,799.
LANOS, a sporty and versatile subcompact value-priced at $9,199 to $12,999.
DEVELOPMENT OF DAEWOO MODELS
Designed by an international team including experts from Daewoo, Porsche, ItalDesign, Lotus and Daewoo's Worthing Technical Center in the United Kingdom.
Value Plus Maintenance Program that includes all regularly scheduled maintenance items described in the Owner's Manual for 6,000 and 12,000 mile service intervals.
The Daewoo Value Package: 3-year/36,000 mile Daewoo Priority Assistance (24-hour emergency roadside assistance) is included on all models at no additional charge. Daewoo Priority Assistance Program benefits include 24-hour priority roadside assistance, emergency lockout service, towing, emergency travel reimbursement, custom trip routing, lost key retrieval, travel discounts and emergency message service.
Daewoo Warranty Coverage is among the most comprehensive in its class and includes 3-year/36,000 mile Basic Limited Warranty, 5-year/60,000 mile Powertrain coverage, and 5-year/unlimited-mileage corrosion, rust-through coverage; all warranties are automatically transferable.
BUY WITH CONFIDENCE
Daewoo currently has more than 450 retail outlets throughout the United States and plans to expand to 500 by the end of 2001.
Projected sales of over 80,000 automobiles by the end of calendar year 2000 and 150,000 units in 2001.
Daewoo sales philosophy: provide a "no hassle, pressure free" car-buying experience where customers can enjoy selecting the model that best matches their needs without time consuming haggling over price.
The Daewoo interactive Web site, www.daewoous.com, allows customers to tour a virtual showroom, "build" their own automobile, learn more about Daewoo customer benefits, locate Daewoo retailers and connect directly to the nearest one and find out what's new about the company and its products.
COMMUNICATE WITH CONFIDENCE
Customer information needs and assistance with Daewoo products is available by calling 1-877-GO-DAEWOO or via e-mail at www.daewoous.com.
Daewoo Motor America, Inc. is based in Compton, CA, and is the U.S. subsidiary of Daewoo Motor headquartered in Seoul, Korea; Daewoo Motor operates 18 manufacturing facilities in 14 countries and has sales operations in over 180 countries.
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