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Item is the 1991 Ford Mid-year Work-Ready Medium Truck Sales Guide. Produced by Ford's Heavy Truck Sales & Marketing Group in Ford Truck Operations, this 64-page booklet both educates and prepares the Ford dealer sales profession for the rigors of selling Medium/Heavy Duty Ford Trucks (F-600/F-700/F-800) to exacting commercial truck buyers.
This is not a lightweight read or a glossed-over how-to-book. Rather, the book introduces the Ford "Work-Ready" line-up for 1991 and covers the sales experience in six steps. The deep treasures of this book start on Page 15 when the book give the item by item detail called Model Selection Specification Sheets.
If you need information about the 1991 Ford "Work-Ready" trucks, you NEED this book!
The condition of the book is very good.
Vol. L-90-37 October, 1990 AOC-#4567-A | 
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