Home  >  Community  >  The eBay Outlook  >  Those longer auction titles. . . .


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 roadsmith
 
posted on September 20, 2011 01:55:34 PM new
I'm wondering how effective those longer auction titles are going to be. I've already seen a few, and it's tedious to read alllll across the two lines of title. I don't think there's any point in using all allowable spaces unless absolutely necessary.

I will not be using many more than the number of spaces we've all been using; my hunch is that browsers are going to lose patience and that the two-line titles aren't going to be as effective as we might have thought.

However--if buyers are searching for an exact word and it's been put into the longer titles, that'll serve them well. I'm not sure what percentage of searchers are looking for specific words versus those who just browse the categories.

Whatchoo think??
 
 kozersky
 
posted on September 20, 2011 02:45:13 PM new
I agree with you. I've always felt that the majority of eBay's users will only use the minimum words necessary to find items, and then let Best Match do the rest.

Bill K-
William J Kozersky Stamp Co.
Charity Seal Literature at eBid
Topical and Foreign Stamps at eBid
William J Kozersky Stamp Co. at BidStart
 
 vintage4u
 
posted on September 20, 2011 04:22:10 PM new
everyone has an ipone or ipad or a netbook/laptop these days. that means smaller screens. everything should cater to that or it looks scrunched and messy.

its pretty silly to use all that space unless you just can't fit all the keywords you absolutely need into the title field.
in short, unless you were paying for the subtitle field before for some of your items, there's no good reason to use it now unless you enjoy the cluttered look. (I keep my clutter in the basement thank you very much.) ;p


 
 HWAHWA
 
posted on September 20, 2011 05:10:42 PM new
some items do benefit,lets say
Antique 14K gold Waltham Pocket Watch,6S,15J
is now expanded to-
14K Solid Gold Waltham Pocket Watch Size 16,17 Jewels,Hunter Case,Serviced !
//////////////
Size 16 and 17 Jewels is worth more than say a size 0,7 jewels,14K solid gold Hunter Case is sure tempting,and serviced,that says a lot -it runs,it has been oiled and cleaned and that in itself is easily an $80 job !
*
There is no 'Global savings glut',only wild horses and loose bankers.
 
 ladyjewels2000
 
posted on September 21, 2011 09:30:02 AM new
I agree that it's not need in most cases but there have been times that I've had to leave out some key words that I wish I had the room to leave in. This works great in some cases.

 
 wgonzales
 
posted on September 21, 2011 10:44:49 AM new
I am not going to reach for words just to use the available title space. But, like ladyjewels, there have been times that I have had to choose between two key title words and it will be very convenient to have a few extra spaces for them both now.

 
 alldings
 
posted on September 21, 2011 11:31:31 AM new
Think of all the extra WOWs LOOKs and !!!!s you can add.
 
 ggardenour
 
posted on September 25, 2011 08:31:48 AM new
I agree with HWAHWA. The second watch title will far outsell the first example. It's all about GOOD keywords and the more the better.....that is if you can come up with them.

Now when listing something from World War II I can use both WWII and WW II both are equally good keywords but with the old 55 characters I normally could only use one.

I have even used my store name at the end of the title, space permitting that is.

No "LOOK" or "WOW" here LOL

 
 merrie
 
posted on September 25, 2011 09:03:14 AM new
I did notice that the words at the end of the title do not appear when you do a search, so I am going to be sure to put the most important info first in the title.

All words are "searchable" but the last few words do not appear when you are looking at a list of items you have found in a search.
[ edited by merrie on Sep 25, 2011 09:03 AM ]
 
 shagmidmod
 
posted on September 25, 2011 09:10:05 AM new
I use the term, "Mid-Century Modern" and I am very happy that it was expanded. I wish eBay allowed the abbreviation: MCM for it, but the expansion works well. It is hard to include such a long word that is popular for a keyword and still describe it with 55 characters.

 
 hwahwa
 
posted on September 25, 2011 09:46:10 AM new
Ebay may phase out 'search including detail description ' as it is too demanding,for lack of better way to describe it.

*
There is no 'Global savings glut',only wild horses and loose bankers.
 
 ggardenour
 
posted on September 25, 2011 09:59:04 AM new
I have also wondered if it isn't best to put your best keywords at the beginning of the title. Would it improve your search ranking on not just ebay but google and others vs having the best keywords at the end of your title?

 
 hwahwa
 
posted on September 25, 2011 10:50:04 AM new
It may catch the attention of the person who is going down a list of search results!
Search engines are enigma,they are a host of algorithm,ranking and god knows what.
I am selling the same kind of merchandise under 3 seller Ids,the onet which has the most feedbacks,been on Ebay longest gets the best results.
All three are selling the same kind of merchandise,same starting bid,same shipping,same picture and same description.
*
There is no 'Global savings glut',only wild horses and loose bankers.
 
 
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