posted on August 30, 2002 09:10:25 AM new
Was just wondering if anyone was sing the "Google Cost per Click" that AW is pushing. If so has it improved business any and what is the average price er click that you are paying.
posted on August 30, 2002 09:21:24 AM new
Nope, not on Google.
A number of us, though, got some free advertising on eBay through AdVariant. I had two months' worth. I forget how many impressions. I had a "free gift" offer in my ad so I could track how many people were clicking through and buying.
Turned out to be ZERO.
I still think it would be more effective for us to put an ad in the local paper. Maybe when I get a spare moment.
posted on September 1, 2002 05:44:22 AM new
Hello Auctionwatchers. After reading this thread now, and thinking about doing it for some time, I went and started the Google Adwords Select program. After I give it a chance, I'll probably post the results here.
Meanwhile, I'd love to hear how other people did with this program of Google's. The way I see it, if you have your own website besides selling on ebay, this is one step further toward being out from under ebay's iron thumb and their sometimes arbitrary rules. In my particular situation, it means less deadbeat bidders that can neg YOU (the seller), with ebay's blessings. With a website, they don't pay, they don't get the item, and the seller need not fear retaliation feedback as some do with ebay. Simple.
Thanks for reading!
Jack
[ edited by blackjack21 on Sep 1, 2002 05:48 AM ]
posted on September 1, 2002 05:24:48 PM new
i have a shop on yahoo and i know many of my fellow shopowners use overture and then google.
some keywords can be very expensive if you want to stay on top.
many yahoo shops use drop shipping and have no inventory,so they consider this as marketing expense.
some shops claim it has worked well for them,some claimed not so.
aol has adopted google as search engine,so google could be ahead of overture
posted on September 2, 2002 01:37:13 PM new
You folks DO realize that eBay itself has bought a TON of Google AdWords? And that eBay's ad will appear at the top, above yours?
posted on September 2, 2002 02:26:39 PM new
Queries:
-Has anyone used Cost Per Click advertising someplace else besides Google E.g. A web site related to your products? How has that worked in terms of promoting your auctions.
-Storefronts - has anyone used cost per click on Google or anywhere else to promote your storefront? I say this because I'd rather use advertising to promote the storefront then an auction, with the former I'm just promoting myself and the person could click through to my auction anyway......with the latter I'm promoting my auction and could inadvertantly promote a competitor PLUS the former is more cost effective in terms of not paying ebay fees AND paying advertising costs.
posted on September 2, 2002 06:40:01 PM new
if you have a shop,by all means consider using pay per click.
yes,ebay has bot tons of adwords to stay ahead of the pack.
but you dont have to be number one on the list,number 3 or 4 or 5 is okay too,and the prices drop a lot after the first three.
